Firm + product analysis

Aviva Insurance Limited in Insurance

A curated public analysis of Aviva Insurance Limited's published Financial Ombudsman decisions in Insurance, including outcome context, complaint themes, precedent signals, and representative cases.

Published decisions

2,733

Decision volume in this firm-product slice

Upheld rate

33.1%

906 upheld decisions

Page summary

2,733 published FOS decisions involving Aviva Insurance Limited in Insurance, with upheld-rate context, complaint themes, precedent signals, and representative cases.

Published decisions

2,733

Decision volume in this firm-product slice

Upheld rate

33.1%

906 upheld decisions

Latest published decision 07 Jul 2026

How to use this page

Read the metrics first, then the ranked view.

The top-line cards show scale and outcome context. The ranked view and representative decisions show where the slice is concentrated and what the published decision set actually looks like.

Published decisions

2,733

Decision volume in this firm-product slice

Upheld rate

33.1%

906 upheld decisions

Latest active year

2026

69 decisions

Leading complaint theme

Delay In Claim Handling

130 tagged decisions

Aviva Insurance Limited in Insurance

Analysis

Aviva Insurance Limited appears in 2,733 published decisions in Insurance across this corpus. 33.1% of those decisions were upheld, making this one of the strongest public firm-product slices available for search and research.

The latest year represented in this slice is 2026, with 69 published decisions and an upheld rate of 30.4%.

  • Leading complaint theme: Delay In Claim Handling
  • Leading precedent signal: Icobs
  • Advisor uphold-risk signal for Insurance: medium

How the slice behaves over time

Analysis

Aviva Insurance Limited has a multi-year published decision trail in Insurance, which makes it possible to judge whether complaint exposure has been persistent or concentrated into a smaller set of years.

Insurance remains a meaningful part of Aviva Insurance Limited's published complaint exposure, but this page isolates just that one product line instead of blending it with the firm's wider footprint.

  • 2026: 69 decisions, 30.4% upheld
  • 2025: 541 decisions, 31.6% upheld
  • 2024: 445 decisions, 39.8% upheld
  • 2023: 436 decisions, 33.5% upheld
  • 2022: 473 decisions, 35.9% upheld

Themes, precedent context, and handling implications

Analysis

Delay In Claim Handling is the clearest complaint-theme signal in this firm-product slice, which helps explain what tends to drive published ombudsman decisions here.

The product advisory layer also points to recurring handling implications, including review consumer credit act 1974 precedent (appears in 1.3% of cases), review section 140a cca precedent (appears in 1.1% of cases), review disp precedent (appears in 0.3% of cases), and others.

  • Second complaint theme: Policy Wording Ambiguity

Representative cases

Recent published decisions in this slice

5 examples shown

DRN-624267607 Jul 2026Not upheld

Aviva Insurance Limited · Insurance

My final decision is that I don’t uphold this complaint. Under the rules of the Financial Ombudsman Service, I’m required to ask Mr R and Mrs B to accept or reject my decision before 4 August 2026.

View source decision
DRN-625993707 Jul 2026Not upheld

Aviva Insurance Limited · Insurance

For the reasons I’ve given above, my final decision is that I don’t uphold this complaint. Under the rules of the Financial Ombudsman Service, I’m required to ask Miss M to accept or reject my decision before 4 August 2026.

View source decision
DRN-616255004 Jul 2026Not upheld

Aviva Insurance Limited · Insurance

My final decision is that I don’t uphold this complaint. Under Financial Ombudsman Service rules, I must ask Miss G to accept or reject my decision before 1 August 2026.

View source decision
DRN-643021503 Jul 2026Not upheld

Aviva Insurance Limited · Insurance

I don’t uphold this complaint. Under the rules of the Financial Ombudsman Service, I’m required to ask Mrs B and Mr P to accept or reject my decision before 31 July 2026.

View source decision
DRN-647287203 Jul 2026Not upheld

Aviva Insurance Limited · Insurance

I don’t uphold this complaint. I don’t make any award against Aviva Insurance Limited.

View source decision